TLDR

When you open your coffee shop or restaurant, you want your brand to shine through in every customer touchpoint. From your signage to menus to staff uniforms, you’ve dialed in your branding so people recognize your business. But what about when customers order ahead on their smartphones? Generic mobile apps distance you from your customers. Instead, build a customized mobile ordering experience that reflects your brand with a lucrative solution. Per Diem's white-label app lets you tailor the look, feel, and flow to match your brand's identity. Give customers a mobile experience that feels like an extension of your brand’s physical location. With a white-label solution, you can make your mobile ordering app your own, with no coding required.

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Benefits of a White-Label Mobile Ordering App

Cost-Effective Solution

A white-label mobile ordering app provides an affordable solution compared to building an app from scratch. You get a ready-made platform with features like design, online ordering, payment processing, and customer management. All you have to do is customize the look and feel to match your brand. This allows you to leverage the power of mobile technology without the high costs of development and maintenance.

Enhanced Customer Experience

A customized mobile app enhances the customer experience by providing an easy way to order and pay. Your customers can browse the menu, place an order, and pay right from their phone. They'll appreciate the convenience, especially for takeout and delivery. You can also use the app to send push notifications about specials, discounts, and promotions to keep customers engaged.

Increase Sales and Loyalty

A mobile app helps you reach more customers and generate new sales opportunities. It makes your business more discoverable since many people search for restaurants and coffee shops on their phones. The app also allows you to build loyalty by providing an easy way for customers to order from you again and again. You can offer special rewards and discounts just for app users to encourage repeat business and cultivate a loyal customer base.

With a white-label mobile ordering solution, you get an easy-to-customize app that provides benefits for both you and your customers. Lower costs, improved experience, increased sales—what's not to like?

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Key Features of Per Diem Mobile App

Custom Branding

With Per Diem, you have full control over your mobile app's branding so it aligns perfectly with your business. Customize elements like your splash screen, app icon, images, and color scheme to reflect your store's unique style. Offer promotions and messaging tailored to your customers. The app lets you build an experience as one-of-a-kind as your food and service.

Seamless Ordering Experience

Streamlining the mobile ordering process ensures that your customers can easily order their favorites with just a few taps. With features such as saved payment methods, order histories, and location detection, returning customers can place an order in seconds. New guests will appreciate the simplicity of finding your menu, selecting items, and checking out. The app integrates with Square POS, ensuring you can access the data in real time and get paid quickly.

Powerful Analytics

As an added benefit, you can enable analytics to gain valuable insights into your customers and sales. See reports on metrics like your most popular menu items, busiest hours, repeat customers, and sales totals. Use this data to make better business decisions, improve operations, and boost revenue.

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How to Customize the App for Your Brand

Color Palette

Choose from a range of color palettes in the app's dashboard to match your brand's identity or upload your custom color scheme. Select colors for backgrounds, buttons, text, and accents throughout the app. With a few taps, you can make the mobile experience feel like an extension of your physical store.

Logo & Images

Showcase your brand by uploading your logo to appear on the splash screen, homepage, and customer profiles. You can also run promotions on your top-selling menu item in the app or highlight the specials with tags. Images on the home screen are an engaging way to highlight sales, new items, or gift cards.

Custom Text

Replace the default text in the app with your own content. Update headings, button labels, product descriptions, checkout text, and banner text to reflect your brand's voice. You have full control over the messaging to shape the customer experience and strengthen your brand connection.

Advanced Customization (Optional)

For an additional fee, Per Diem offers deeper customization options and additional tools according to your desires. Our developers can align with your brand guidelines to create a fully tailored mobile experience. However, even with the included customization features, you can achieve an app that uniquely reflects your brand. 

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Drive Sales and Engagement With Custom Promotions

Build Brand Awareness

Tailored promotions are an effective way to spread brand awareness and boost revenue. Offering seasonal promotions around holidays or local events is an easy way to stay on customers’ minds. For example, a coffee shop could offer pumpkin spice lattes in the fall or cold brew coffee specials in the summer. These kinds of themed promotions create anticipation and give customers a reason to choose your business.

Reward Loyal Customers

It’s important to show appreciation for your most loyal customers. Rewards targeting big spenders or frequent visitors are a great way to build loyalty. For example, a restaurant could offer a free appetizer or dessert for customers who spend over a certain amount each month. Sending personalized offers and coupons is an easy way to make your best customers feel valued.

Increase Sales

Well-designed promotions can boost sales by up to 15% by giving customers an incentive to spend more. Time-limited offers, like daily deals, flash sales, or countdowns create a sense of urgency that spurs customers into action. Bundling popular products together at a lower price or offering tiered promotions where customers spend more to save more are proven strategies for increasing average order value.

Stand Out From The Competition

In a crowded market, custom promotions help set local businesses apart by showcasing their unique brand identity. Using high-quality images, colors, and fonts that reflect your visual style will make promotions feel cohesive with the rest of your marketing. Featuring popular or signature menu items and highlighting what makes you special will resonate most with your target audience.

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Why Restaurants Should Use a White-Label App Over Building From Scratch

Save Time and Money

Building an app from the ground up requires significant investments of time and money. White-label apps provide a ready-made solution that restaurants can quickly customize to their needs. This allows them to get an app up and running in a fraction of the time and at a lower cost.

Access Advanced Features

Leading white-label apps offer features like loyalty programs, delivery services, analytics, and more. These advanced capabilities would take months or years to develop independently. White-label apps provide access to robust features that restaurants can utilize right away.

Own Your Data and Relationships

With a white-label app, you own all the data and customer relationships. Unlike third-party delivery services, you’ll have direct access to customer profiles, order history, feedback, and preferences to better serve your customers. You also avoid sharing customer data and giving up control of the customer experience to another company.

Focus on Your Core Business

Operating a restaurant requires focus and dedication. Building an app from scratch diverts time, money, and resources away from a restaurant's core mission. White-label apps handle the technical details so restaurants can focus on producing high-quality food and service.

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Final Thoughts

A white-label mobile ordering app, like Per Diem, lets local eateries offer a custom ordering experience. Customize the app's appearance to match your brand and create a seamless connection between your in-store and digital presence. Boost customer satisfaction and gain a potent marketing tool—all without complex solutions.

To experience a turnkey, branded mobile ordering solution - book a demo today.

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